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| MKTG 3355 - PERSONAL SELLING AND SALES MANAGEMENT |
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Prerequisite:MKTG 2110 or MKTG 3110 with a grade of C or better. Focuses on relationship selling and managing the buyer-seller relationship process. Students examine themselves, their company, their competition and their customers in order to develop personalized selling strategies. The course also integrates the learning tools of relationship selling with the knowlege base and skill sets necessary to manage such a critical area in the organization. 4.000 Credit hours 4.000 Lecture hours Levels: Undergraduate Schedule Types: Face to Face, Hybrid Full, Lecture (do not use), Online Asynchronous, Online Blended, Online Synchronous All Sections for this Course Business Division Business Studies Department |
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